Product Story

Atta – The pride of India

We Indians take pride in our chapatis, rotis, parathas and puris. In most parts of the country, a meal is never complete without one or the other form of our flat breads. Traditionally, our atta (wheat flour) always came from chakkis (flour mills) but now as our lifestyles get busier, many households have moved to buying packaged atta that flood the markets today.

Here we take great pleasure in introducing you to the different types of atta BB Royal offers, so you can take an informed decision in buying the right one for your family’s need. 

BB Royal Superior Chakki Wheat Atta 

Chakki atta uses the traditional chakki process along with modern technology to make the finest wheat flour. This process preserves all the nutrients as it keeps the germ of the wheat intact and produces whole wheat atta that is rich in nutrients. This process also gives a perfect balance of colour and taste and of course the essential vitamins and minerals. 

BB Royal Superior Chakki Wheat Atta is made from superior-quality wheat that is directly sourced from the farmers and handpicked by BB experts before going through multiple quality checks. 

Recipes: 

Atta Sheera

A healthy recipe made from atta and flavoured with coffee. 

Cooking Time: 15 minutes

Serves: 2

Ingredients: 

BB Royal Chakki Atta: 1 cup 

Desi Ghee:  ½ cup 

Sugar: ½ cup 

Coffee Powder: 1 tsp 

Water: 2 cups 

Mixed Nuts: As required 

Preparation:

  1. Heat 2 cups of water in a pan and add sugar and coffee powder. Warm it.
  2. Take another pan and heat desi ghee (1/2cup). Add atta and sauté it till it turns into a golden brown colour.
  3. Add water mixture and mix well. Make sure there are no lumps. Mix it for another 2 to 3 minutes. Garnish with nuts and serve hot. 

Cheesy Veggie Atta Roll

A delicious veggie snack that tempts the taste buds for more.

Cooking Time: 50 minutes

Serves: 2

Ingredients: 

BB Royal Chakki Atta: 1 cup 

Cabbage: ¾ cup 

Carrot: ¾ cup 

Capsicum: ¾ cup 

Onion: ½ cup 

Tomato Sauce: 1 tsp 

Green Chilli Sauce: 1 tsp 

Chilli Flakes: 2 tsp 

Cheese: ½ cup, grated 

Oil: 1 tsp 

Salt: to taste 

Preparation: 

How to make atta wrappers:

  1. In a bowl add required atta and mix with water and pinch of salt.
  2. Mix well to make a slightly thin paste without lumps.
  3. Keeping the stove in medium flame, in a non-stick pan spread the atta paste in clockwise direction make the wrapper (Same like dosa preparation.) 
  4. No need to flip, cook only one side. Once cooked you can keep them aside.
  5. Keep aside some atta paste. 

How to make the stuffing:

  1. In a cooking pan keeping the flame high add 1spn oil, all the veggies and saute for a min.
  2. Add 1spn of green chilli sauce and tomato sauce along with chilli flakes according to your spice. Add salt as required. 
  3. Cook them till half done and keep aside.

Preparing roll:

  1. Place the veggies stuffing on the Atta wrapper. Add the grated kraft cheese over the veggies. Now roll the wrapper placing the stuffing in the middle.
  2. Seal the edges with the atta paste.
  3. Now either you deep fry or shallow fry the rolls. Serve with tomato sauce. 

BB Royal 100% Mp Sharbati Atta 

Sharbati wheat grains are the pride of Sehore district of Madhya Pradesh. These big golden grains have a milky look when seen through sunlight. It is also the most premium wheat available in India and because of its natural sweetness, it gets the name Sharbati, meaning “juicy.” Sharbati wheat atta also gives softer and fluffier rotis compared to other wheat flours.  

Our BB Royal 100% MP Sharbati Atta uses only wheat grains sourced directly from the farmers of the Sehore district in MP. They are further passed through multiple quality checks that ensure clean grains. 

Best grown in drought conditions and harvested with rainwater, the rich potash content in black and alluvial fertile and the low humidity condition increases the protein value in wheat by 2%. This leads to less requirement of pesticides in crops and hence, is of premium quality.  

Recipes: 

Banana Pancakes with Caramelized Apples

This recipe is easy to prepare as well as tasty.  It is very nutritious due to atta and fruits.  

Cooking Time: 30 minutes 

Serves: 4 

Ingredients: 

BB Royal Sharbati Atta: 1-½ cup 

Sugar: 2 tbsp 

Brown Sugar: 2 tbsp 

Corn Flour: ½ cup 

Milk: ½ cup 

Baking Powder: 1 tsp 

Butter:  2 tsp 

Bananas: 5, medium ripe 

Apples: 2, medium size 

Salt: ½ tsp 

Lemon Juice: 1 tsp 

Preparation:

To make the caramelized apples:

  1. Heat a pan on medium flame, add in chopped apples, ¼ tsp salt, brown sugar and butter.
  2. Allow the butter and sugar to melt. Add lemon juice and cook it, over low flame.
  3. Stir the apples occasionally, until the apples turn soft and the sugar caramelizes.
  4. Once done, switch the gas off and keep it aside. 

To make the pancakes:

  1. In a bowl, mash bananas with a fork.
  2. Add in atta, cornflour, baking powder, sugar and ¼ tsp salt. Mix it well together.
  3. Now, add milk and stir the batter well to ensure all the ingredients combine together. Mix it till the mixture turns into a batter consistency.
  4. Heat another pan on medium flame and grease it with 1 tsp butter.
  5. Once done, pour a ladle of the batter in it.
  6. Cover it with a lid for 2 minutes and turn it on to the other side. Ensure both the sides are light brown in colour.
  7. Serve these pancakes hot with caramelized apples as toppings. 

Beetroot Atta Pasta with Stir-Fried Veggies

Cooking Time: 1 hour 

Serves: 2 

Ingredients: 

BB Royal Sharbati Atta: 1 cup 

Egg: 1 

Beetroots: 2, small 

Carrots: 1 

Broccoli: ½ cup 

Green Peas: ½ cup 

Garlic: 6 cloves 

Olive Oil: 3 tbsp 

Pepper: ½ tsp 

Salt: to taste 

Water: as required 

Preparation:

  1. Peel and cut the beetroots. Boil water and cook the beets for about 20 to 25 minutes, or until they turn soft and tender.
  2. Allow it to cool. Once cooled, grind into a fine paste. Add 1 to 2 tablespoon of the stock (water in which the beets were cooked) if required. Keep it aside.
  3. Lightly beat an egg and keep it aside. Sieve atta and salt. Transfer it to a bowl.
  4. To this mixture add in the egg and beetroot puree. Mix well and knead to form a soft dough. Add 2 to 3 tablespoon of flour if the dough is too sticky.
  5. Allow it to rest for 10 to 15 minutes. In the meantime, blanch the broccoli florets in water with little salt. Let it boil for about 3 to 4 minutes.
  6. Strain and keep under cold running water, to prevent further cooking. Keep it aside. To cook the pasta, boil water in a non-stick pan with salt and 1 tablespoon of olive oil.
  7. Now dust the working surface with enough flour. Make balls from the dough. Roll out each ball into thin discs. Using a pizza cutter or knife, cut thin strips of pasta from the rolled-out dough.
  8. Now carefully place these strips into boiling water. Cook for about 2 to 3 minutes or until done. The thinner the strips, the faster it will cook.
  9. Once cooked perfectly, transfer them to a colander and keep under running water for 3 to 4 seconds, to prevent further cooking. Once done, allow to strain. Now our pasta is ready.
  10. Next, we have to stir fry the vegetables. For this, heat the remaining 2 tablespoon oil in a pan. Add the sliced garlic and sauté for a minute.
  11. Next, add in the carrots and green peas. Sauté for 3 to 4 minutes. Then cook covered for 3 to 4 minutes. Now add in the blanched broccoli and mix well.
  12. Add salt and mix. To this mixture, add in the cooked pasta and pepper powder, and mix everything. Switch the flame off. Serve hot. 

BB Royal Multigrain Atta 

One of the most nutritive flours available in the market today is multigrain atta. As the name suggests, it is a powerful mix of super grains and millets that increase the nutritive value of the atta. 

Our BB Royal Multigrain Atta is a healthy mix of horse gram, amaranthus, bajra, barley, ragi, jowar, soyabean, bengal gram and maize. 

As always, we directly source these grains and millets from the farmers of Madhya Pradesh and Karnataka. With our stringent quality checks, we ensure only clean grains and millets are selected and ground into this most-nutritive flour. 

This flour is a complete nourishment package for your family. Whether you are working on weight management or struggling to add more nutrition to your family’s plate, this atta is best for you. 

Recipes: 

Baked Multigrain Namakpare

Cooking Time: 40 minutes 

Serves: 2 

Ingredients: 

BB Royal Multigrain Atta: 300g 

Sooji: 100g 

Salt: 5g 

Ajwain: 5g 

Oil: 2 tbsp 

Water: ½ cup 

Preparation: 

  1. In a bowl, add multigrain flour, sooji, salt, ajwain and oil. Mix it well.
  2. Add some water in portions and mix to make a tight dough.
  3. Cover the dough and keep aside for 10-15 minutes.
  4. Roll the dough into a thin large circle and cut the circle in long rectangles or diamonds.
  5. Pre-heat the oven for around 15-20 minutes at 180-degree centigrade.
  6. Put the pieces in the oven and allow it to bake well. 

Multigrain Methi Paratha

Cooking Time: 20 minutes 

Serves: 4 

Ingredients: 

BB Royal Multigrain Atta: 2 cups 

Sesame Seeds: 2 tbsp 

Coriander Powder: ¼ tsp 

Chilli Powder: ¼ tsp 

Methi Leaves: 250g 

Ginger: 1-inch piece 

Green Chilli: 1 

Hing: ¼ tsp 

Curd: ½ cup 

Salt: ¼ tsp 

Oil: ¼ cup 

Preparation: 

  1. Combine multigrain flour, methi leaves, sesame seeds, finely chopped green chillihing, coriander powder, red chilli powder and salt.
  2. Stir in curd and knead it well to make a firm dough, add water if necessary and let the dough rest for 10-15 minutes.
  3. Now, roll out small 4-6 diameter rotis (circles) from the dough.
  4. Cook it on a pre-heated skillet with oil on both side until it has few brown spots.

Our Promise to the Farmers: 

We endeavour to give the best price to our farmers. With the elimination of middlemen, BB Team for the last 3 years has been ensuring that our farmers/fpos get a fair remunerative price for their produce than what they get in mandis.

Health benefits: 

This whole range of our atta is fortified with vitamin B12, folic acid and iron. This fortification has more health benefits than normal wheat flour. 

  • Folic acid in this atta prevents deformities in children and promotes growth. 
  • It has increased nutritive value by increased vitamin and mineral proportions. 
  • It reduces the nutrition-related deficiencies on daily consumption. 

 

2 comments on “Atta – The pride of India

  1. great information for keepsake for future ref.It would be good if you can give a provision for downloading the same and keep it for future ref when we want to try out the recipes .

  2. Thank you for such a nice description. Hope you really follow the quality checks mentioned here. Can you plan for some sample packets of 250gm different types of atta for customers who want to trial them (A pack of all 3 types of atta in 250gm or 500gm packet). Good for customers who want to compare before selecting a particular type.

    I am using multi-grain since a long time.

    Thank you again…

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